Kenzo x H&M

KENZO is a luxurious brand from Paris which tries to ignore the ‘French chic’ and highlight the kaleidoscopic jungle with an international touch. KENZO wants to stand out with its unusual use of motives and textures. Carol Lim and Humberto Leon, the creative directors of KENZO, linked up with the international culture of the youth. They design their clothes with a universal and comprehensive vision, without any rules. The designers like to catch a wider audience and even people that have never heard of KENZO before. Every piece of the collection has a meaning that is relevant and important. The collaboration with H&M gave them the opportunity to think about new combinations and try them out. The collection is a tribute to the past, the present and the future. A typical characteristic of the KENZO clothes is that you can wear them inside out, which is also the case in the KENZO x H&M collection. There is a balance between the street style and daring original pieces, including dresses with ribbons, fake fur jackets in neon colors and so on. Just like the Balmain collection, prices for KENZO x H&M aren’t that high.